Health and Health
Communication channels, meant to help communities make informed choices, are often broken by the barriers of literacy, digital divide and other socio-cultural factors, leading to widespread exclusion. Through our community media platforms, we inform, engage and hear the voices of people from hard-to-reach communities, including the healthcare workforce, to contribute to better health outcomes for the country. And our technologies offer ways to digitally collect and assess data quickly for use by health officials and academics.
Millions of citizens in India’s rural hinterlands do not have access to communication channels through which they can be better informed, share opinions and solutions with one another, or raise their voices and seek assistance when they cannot access their rights. The governance program provides authoritative and actionable information supported by a strong cadre of community volunteers, through which people can be better informed, and enables people to raise their issues, and highlights these issues to the administration to spur them into action.
Workforce & Labour Rights
India’s workers are as a whole under-waged and under-protected, but even the 20m or so toiling in the registered factory sector often cannot enjoy the legal provisions due to poor enforcement. Our programmes on Workforce and Labour Rights aim to give a voice to low-income industrial workers across India, offer them information and raise their awareness on their rights as workers, so that they collaborate to hold their employers and governments accountable for working conditions.
Women & Child Development
Access to media and information is highly unequal across India along the lines of gender, rural/urban locations, caste, class, disability, and other forms of marginalisation. This is especially the case among women in rural areas, where patriarchal norms limit their mobility, accessibility, ownership, and usage of digital medium. We help women overcome these barriers and bridge the digital literacy gap by facilitating their participation in systemic processes to improve health & nutrition, family planning, socio-economic entitlements, livelihoods, and political progress.
Livelihoods and Agriculture
A sustained and dignified means of livelihood depends on people’s ability to access contextual information to keep their work relevant, and on social capital to survive livelihood shocks. Communities from low-income groups lack these critical links. The Livelihoods and Agriculture programme helps them connect with livelihood and agriculture experts, as well as with peers, to get their queries resolved and get accessible, relevant information and ideas for growth.
Education & Youth Engagement
A large section of youth and children in ‘hard-to-reach’ areas lack access to education and remote learning opportunities. Similarly, families lack opportunities to update their skills through non-traditional education or professional trajectories. The Education and Youth Engagement programme helps such communities engage in a new eco-system of ‘connected learning’, wherein the students can access learning modules, raise queries, share experiences, and secure new connections going beyond their neighbourhood.